I love technology, but not as much as you, you see

I believe Kip had the right idea. Latinos love them some music, but are lagging behind everyone else when it comes to laptop and computer purchases

"The report found that, overall, 33 percent of Hispanic consumers own handheld video game devices, compared with 30 percent of non-Hispanic consumers, and that 37 percent owned a portable MP3 player, compared with 34 percent for non-Hispanic consumers.

On the Internet, Hispanics outpace non Hispanics in downloading music and videos and using social networking sites, but aren't as likely to research products for purchase, the survey found."

New Web sites and marketing efforts may be able to boost those numbers.